William L. Savastano

This is a collection of my work, including both business and personal publications from a guy who considers it a great honor to earn a living doing what he loves...writing. Please note that the opinions expressed here are mine and mine alone and do not necessarily reflect the opinions of my clients, employers, leaders, followers, associates, colleagues, family, pets, neighbors, ...

Tuesday, December 5, 2017

A Simple "Thanks" Goes A Long Way

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Ever wonder what is the best way to sign an email? I am sure it is not something that keeps you up at night, but I bet every once in a wh...
Thursday, November 9, 2017

It's Not The Money's Fault

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Have you ever heard people say that some of the richest people they know are also some of the unhappiest? I argue this is because of one ...
Thursday, November 2, 2017

Mind Your Ands

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We are always told to mind our Ps and Qs, but what about our ands? Shouldn’t we also be minding those as well? It sure seems like many...
Thursday, October 19, 2017

Post-Sale Drip Campaigns

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According to Pricing for Profitability: Activity-Based Pricing for Competitive Advantage by John L. Daly, conventional business wisdom ...
Thursday, August 3, 2017

Sitting Across A Table

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How do you determine with whom you will conduct business? If you’ve spent any time at all in business-to-business sales, especially if ...
Friday, May 5, 2017

A Practical Guide For The Recently Unemployed

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It has happened to virtually all of us at one point or another in our career - we find ourselves unemployed one day. Sometimes it comes a...
Wednesday, March 1, 2017

The 5 Items You Should Actually Capitalize

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I know You might Think the Capitalization in this Sentence is a Little Off, but I can Tell you that I See sentences Just Like this every S...
Wednesday, February 8, 2017

The Problem With The Value And Faith We Put In Paper And Electronic Currency

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If you reach into wherever it is that you keep your on-hand cash and pull it out, there are four things that you should keep in mind: Y...
Wednesday, February 1, 2017

How I Come Up With What To Write

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I once was asked how I come up with the topics for these musings which you have all been so gracious to take the time out of your day to r...
Wednesday, January 18, 2017

Those Who Seek To Divide Us...

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I have long believed that deep in her heart, America is not as divided as the media, career politicians, and other power seekers would li...
Wednesday, January 11, 2017

The People That Keep Us Moving

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I recently read about a solemn ceremony held every year at the International Towing and Recovery Museum in Chattanooga, Tennessee that ...
Wednesday, December 14, 2016

Hours 38 to 40: Profit And Your Personal Finances

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Once upon a time, when I was working with a consulting company that billed its customers hourly for their time, its CTO offered up an ama...
Tuesday, December 6, 2016

Don't Be A Rhino At Work

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Are you a rhino at work? Do your coworkers reference bulls and china shops in the same sentence when they describe what it is like to wor...
Wednesday, November 30, 2016

When It's Time To Give, I Choose Family...

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None among us wants to ever be seen as uncharitable, but with the overwhelming number of times we are solicited for donations, coupled wi...
Wednesday, November 23, 2016

John Quincy Adams On Immigration

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In honor of what is turning out to be the most closely analyzed transitions in the history of the American presidency, I am happy to ...
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